On the heels of the release of Tweedy’s debut album Sukierae (dBpm Records), Wilco leader Jeff Tweedy and his 18-year-old son Spencer have teamed up with Parks and Recreation star Nick Offerman to present a hilarious commentary on the state of the declining music industry in their new video for the song “Low Key” which The A.V. Club calls “downright irresistible… a pop wonder.”
The Offerman-directed clip was recently filmed in the Tweedys’ hometown of Chicago, and features the father-son duo going door-to-door in an attempt to supplement the underfunded marketing efforts of their record label, as instructed by a video-conferenced label executive played by John Hodgman and enforced by Hodgman’s minion play by Michael Shannon. In their efforts, they encounter a wide range of less-than-enthusiastic homeowners including Conan O’Brien and Andy Richter, Mavis Staples, Chance The Rapper, Wilco drummer Glenn Kotche, producer Steve Albini, Jeff’s son and Spencer’s brother Sam Tweedy and more.