You don’t need us to tell you that the festival field is getting more crowded with each passing day. All of this competition makes it hard for new festivals to establish an audience, unless you’ve really got something special going with your event. In the case of a new festival called CounterPoint, the two companies that are teaming up to put the two-day event on have an incredible track record, so we’re keeping our eyes on this one.
Set to take place 30 minutes from Downtown Atlanta on September 28 and 29 at the site of 2007’s Echo Project, CounterPoint is being put thrown by C3 Presents of Austin City Limits and Lollapalooza fame in collaboration with Camp Bisco organizers MCP Presents. Both companies know how to throw a party and put together an interesting lineup. This marks the promoters’ first-ever collaboration.
The multi-stage music festival, for which a lineup will be announced in coming weeks, will feature planned environments including an arts village, extreme sports demonstrations, a beer garden featuring local breweries, a food truck component, local chefs and a college football viewing area. “As the Southeast’s beacon of culture and diversity, Atlanta is the ideal location to launch CounterPoint.” states CounterPoint Co-Producer and MCP Partner Brett Keber. “We are partnering with local vendors, restaurants, chefs, breweries, artists and musicians in order to create a world-class event that is also uniquely Atlanta.” Keep your eyes on HT and the event’s website for more details.
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